Wrapping up the summer of 2022 as one we feel will be remembered as a sign of shifts in tastes and studio approaches due to the success of Top Gun: Maverick.
Tossing out our thoughts on a pivot point type of summer. Could it actually point to something impossible to fathom but BIG MOVIES FOR ADULTS CAN WORK (and the coveted 18-35 might come out too)? We’re big believers in movie preferences reflecting a lot more than just picking a movie (societal shifts, consumer trends, reflectors of society to name a few). With TGM, the age span of moviegoers had to be one of the widest seen in recent memory and it begs an important question: Will studios take note or go further down the reboot, sequel path that TGM seemed to avoid the pitfalls which seemed blinking red in front of it before audiences embraced it BIG MOVIES FOR ADULTS CAN WORK (and the coveted 18-35 might come out too) Top Gun: Maverick Elvis Where the Crawdad Sings COMICS ARE HERE TO STAY AND NOT GOING ANYWHERE . . . FOR NOW Is it possible that as Marvel wraps up Phase 4, which I will be glad to hear any rationale, calm takes on what Phase 4 overall is really about, but are there chips appearing in the armor and points of saturation starting to appear (Thor weekend two box-office drop the beginning of a drip, streaming shows cutting into the event-of-it-all)? Today, right now, the answer may be no and an absolutely never can happen but nearly 15 years in and a generation coming and going plus the upcoming lineup in Phase 5 . . . we’re just posing a question. WHAT’S GOING ON WITH FAMILY MOVIE PREFERENCES? Minions hit big but DC League of Super Pets swung and missed, while Lightyear faded away. What does it all mean?
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